According to Holley ordinary customers often view the salesperson as a kind of consultant who can be relied upon to help the customer get what he really needs.
Select one:
True
False
Holley argues that buyers are generally
Select one:
a.
More vulnerable than patients.
b.
Of the same level of vulnerability as patients
c.
Less vulnerable than patients
According to Holley cases involving extremely vulnerable customers furnish the clearest illustration of the need for the fairness rule.
Select one:
True
False
David Holley sets out a spectrum of
Select one:
a.
4 levels of disclosure by a salesperson to a prospective customer
b.
5 levels of disclosure by a salesperson to a prospective customer
c.
3 levels of disclosure by a salesperson to a prospective customer
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