1. What is likely to follow a crisis in a small business enterprise:
  1. Shortage of financial resources
  2. Non-availability of skilled workers
  3. Stiff competition
  4. All the above
  1. Which one of the statements is correct?
  1. The higher the gross margin the better
  2. The higher the break-even point the better
  3. The lower the inventory turnover the better
  4. None of the above
  1. Which of theses strategies carriers the greatest risk?
  1. Market penetration
  2. Products diversification
  3. Product development
  4. Skimming the cream off
  1. For a product at the growth stage of its life cycle , which strategy is appropriate?
  1. Price high
  2. Price low
  3. Price competitively
  4. None of the above
  1. At what stage of the product life cycle is promotion likely to be at a minimum?
  1. Growth
  2. Maturity
  3. Decline
  4. None of the above
  1. Which statement about overdraft finance is correct?
  1. It requires a lot of paperwork.
  2. It is unsecured debt.
  3. It is difficult to get from a bank
  4. Rates of interest are usually higher than for other loans
  1. Which statement about a business plan is correct?
  1. It should be lengthy.
  2. It should be comprehensive.
  3. It should be brief.
  4. None of the above
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