Problem Statement Most sales representatives have a good understanding of their target market. But what if you needed to sell to a business versus the consumer. How to use sales techniques for each, B2C and B2B? You are tasked with reading and watching the following resources. . Answer the questions below. Steps Think about the topic: How do B2B sales techniques differ from B2C.? Answer the questions below in 500-700 words and think of how to tell the story of your product or service. What is the difference between B2B sales and B2C sales? Is there different sales techniques for each one? What marketing content should be required when selling in both B2B and B2C sales situations?