asked faculty and graduate students what they knew about learning analytics, as he had been reading about its use in higher education. For the most part, the ensuing discussion was positive—faculty mentioned that they, too, had been hearing more about learning analytics and how it could be used to improve student success. But a couple of faculties expressed serious concern about ethical issues, stating that learning analytics can lead to profiling and that its use violates FERPA. Being well versed on many of the controversies and concerns surrounding learning analytics, how do you contribute to this conversation? Describe how you can educate faculty and graduate students about the concerns and issues that have been articulated in the literature.


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